ORIGIN
Let’s Talk Money
Instrument partnered with Origin to help people build financial fluency by breaking taboos and talking about money.
Not talking about money makes us unhealthy with money. The moment is now to change that. We’re here to get the conversation going. We decode the language of finance, providing a wealth of knowledge that fuels clarity and confidence. Because when you know more, you can do more.
BRANDING / CAMPAIGN / TYPE SYSTEM / DESIGN SYSTEM / MESSAGING / photography / art direction / production / film / MOTION
AGENGY
ROLE
Creative Director
TEAM
Brandon Marshall, Erik Zimmerman, Evan Gütt, Jack De Caluwe, Jaime Dial, Jeremie Rose Wimbrow, Jordyn Jenkins, Kurumi Yoshimoto, Katie Hilegmann, Semhar Kelati